They may not have any true talent to speak of, but theKardashian sisters have one attribute that rightly earns them their fame: those signature curves. Badmouth Kim,Khloe, and Kourtney all you want – one thing they can be praised for is representing a positive body image with their curvy hips, boobs, and butts.

So it should come as no surprise that the Kardashian gang is capitalizing on their famous bods by launching a QVC clothing line for curvy women called K-Dash. Say what you will about yet another celebrity-endorsed clothing line — at least this one makes some sense: Kim herself complained about the difficulty of finding a Emmy dress that would contain her notorious derriere.With K-Dash (which debuts today as part of the Fashion’s Night Out hoopla) Kim and the gang can wear their own designs. But the important question remains: will you?

— By Ellie Krupnick, Barnard College